PROVIDING CONTEXTUAL ACTIONS FOR MOBILE ONSCREEN CONTENT

Systems and methods provide an application programming interface to offer action suggestions to third-party applications using context data associated with the third-party. An example method includes receiving content information and context information from a source mobile application, the content information representing information to be displayed on a mobile device as part of a source mobile application administered by a third party, the context information being information specific to the third party and unavailable to a screen scraper. The method also includes predicting an action based on the content information and the context information, the action representing a deep link for a target mobile application. The method further includes providing the action to the source mobile application with a title and a thumbnail, the source mobile application using the title and thumbnail to display a selectable control that, when selected, causes the mobile device to initiate the action.