SYSTEM AND METHOD FOR ALLOCATING ADVERTISEMENTS

Patent №

US 8,898,696

Granted

2014-11-25

Filed 2012

Owner

INDUSTRIAL TECHNOLOGY RESEARCH INSTITUTE

Lab

AI components

4

ml · vision · kr · planning

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

13718645

According to one exemplary embodiment of an advertisement allocating system, an image object marking and response element receives a TV program signal and then marks at least one object appearing in the TV program during a current time slot; a user element tallies all the users interested in the object, and collects all the feedback information from all the users on the TV program; based on an allowable advertisement set for the current time slot, an advertisement auto-matching element computes the correlation between each specific object and each advertisement of the allowable advertisement set, computes a score for each advertisement of the allowable advertisement set, and extracts an advertisement candidate group for broadcasting.

Machine learningVisionKnowledge representationPlanningH04N 21/478G06Q 30/0254H04N 21/251H04N 21/25891H04N 21/2668H04N 21/44213H04N 21/812

AI classification

Vision1.00
Planning1.00
Machine learning0.96
Knowledge representation0.88
AI hardware0.04
Evolutionary computation0.00
Natural language0.00
Speech0.00

Ownership

INDUSTRIAL TECHNOLOGY RESEARCH INSTITUTE

assignment · 294930070

Assignors

YOU, TUN-HAO, WU, YI-JUI, YEH, YI-JEN

On an employer assignment, the assignors are typically the inventors.

From the same owner

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