Patent №
US 9,237,377
Granted
2016-01-12
Filed 2011
Owner
SYMPHONY ADVANCED MEDIA
Lab
—
AI components
2
vision · kr
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
13341118
The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
AI classification
Ownership
SYMPHONY ADVANCED MEDIA
assignment · 282500886
Assignors
BHATIA, MANISH, SAXON, MICHAEL SCOTT, PRATT, NIGEL S., GURHA, PYEUSH
On an employer assignment, the assignors are typically the inventors.