SYSTEMS, METHODS, AND DEVICES FOR DIGITAL ADVERTISING ECOSYSTEMS IMPLEMENTING CONTENT DELIVERY NETWORKS UTILIZING EDGE COMPUTING
Patent №
US 11,182,829
Granted
2021-11-23
Filed 2020
Owner
MEDIAMATH, INC.
Lab
—
AI components
4
kr · planning · evo · hardware
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
17028659
Disclosed herein are systems and techniques for using a content delivery network to perform various functions within a digital advertising ecosystem, in ways that yield technological benefits such as improved security, efficiency, and speed (for example, reduction in publisher load times). As one specific example, a content delivery network can be used for the creation of electronic tokens for user identity protection between demand side platforms, supply side platforms, content creators (for example, advertisers), and publishers.
AI classification
Ownership
MEDIAMATH, INC.
assignment · 538850963
Assignors
SCHOBEIRI, WILFRIED A., LAVERTY, DAVID
On an employer assignment, the assignors are typically the inventors.