FOOTAGE REPORTING

Footage used in an aired show by a broadcaster, broadcasting network or similar entity can be more easily tracked and reported to rights holders. An electronic cutsheet can be created for a video package. The electronic cutsheet includes information identifying one or more footage items included in the video package and any rights holders associated with the footage item. Using the cutsheets, a number of playlists can be created or otherwise provided. Each playlist is associated with at least one video package. The playlist can then be associated with a show to indicate that the show has aired and thus that the playlist and its included packages have actually been used. A report can then be generated that indicates at least one rights holder and the number of instances in which a footage item associated with the indicated rights holder was included in an aired show.